Resources
What we have learned shipping AI into production.
Field notes, frameworks and working templates from the projects we run — written for the people who have to make the call, not for the search engine.
Toolkit
Guides, templates and checklists
Practical pieces you can take into your next planning session.
Guide5 min read
MVP in 8 Weeks: The Marcado Development Framework
Our proven methodology for taking AI-powered products from concept to launch in 8 weeks. Learn the phases, deliverables, and key decisions that make rapid development possible.
OpenComparison4 min read
Choosing the Right LLM for Your Business
A practical comparison of leading Large Language Models including GPT-4, Claude, Gemini, and open-source alternatives. Learn which model fits your use case.
OpenChecklist4 min read
AI Readiness Checklist
A comprehensive checklist to assess your organization's readiness for AI implementation. Evaluate your data infrastructure, team capabilities, and strategic alignment.
Open
Library
Everything we have written
17 articles
Growth10 min read
Sales Automation: How to Automate Outbound, CRM, and Follow-Ups Without Losing the Human Touch
Discover how sales automation can streamline outbound prospecting, CRM management, and follow-ups, empowering reps without sacrificing personalization.
Growth15 min read
Fundraising Consulting for Startups: How Expert Advisors Help You Raise Capital Faster and Smarter
Fundraising consulting guides startups through complex capital raises, improving readiness, crafting pitches, and targeting investors for faster, smarter funding rounds.
Growth19 min read
Growth Hacking Services for Startups: How to Pick the Right Partner for Sustainable Growth
Startups need growth hacking services for rapid, measurable growth. Learn to distinguish between different growth-focused services and pick the right partner.
Product13 min read
MVP Development for Startups: How to Build the Right Minimum Viable Product
MVP development helps startups turn ideas into working products, test market demand, and gather user feedback before significant investment.
Product21 min read
MVP Development for Startups: Process, Costs, and How to Choose the Right Partner
Learn how to build an MVP for your startup effectively. This guide covers the end-to-end MVP development process, realistic costs, timelines, and how to select the best partner model for your needs.
Growth10 min read
Strategic Entrepreneurship: Theory, Frameworks, and Corporate Applications
Strategic entrepreneurship integrates opportunity-seeking and advantage-seeking to build long-term competitive advantages in dynamic markets.
Growth23 min read
Venture Creation: The 10-Step New Venture Creation Process from Idea to Traction
Learn the venture creation steps: a practical new venture creation process from opportunity identification to venture formation, startup creation, and launch.
Engineering10 min read
AI Rapid Prototyping: Evaluate AI Enhancements for Faster, Higher-Quality Prototyping
Learn how to evaluate AI enhancements for rapid prototyping to achieve faster, higher-quality outcomes across UX and engineering.
Strategy26 min read
Competitive Advantage AI: A Strategic Playbook for an AI-Driven Competitive Edge
Discover how to turn AI into a durable competitive advantage with a practical strategic playbook for lasting business success.
Engineering23 min read
How to Choose the Right Software Development Services: Web, Mobile, and SaaS Compared
Choosing software development services impacts speed, scalability, and budget. This guide compares custom, web, mobile, and SaaS options for informed decisions.
Product15 min read
Minimum Viable Product Development: Fast, Agile Ways to Launch in Weeks
Learn how to build and launch a Minimum Viable Product (MVP) in weeks, not months, using agile methods, strategic planning, and rapid development techniques.
Engineering13 min read
Minimum Viable Product Development: A Practical Guide to Fast MVP Development
Learn the agile MVP development process, rapid software development techniques, and an effective MVP launch strategy to get your product to users quickly.
Engineering14 min read
Rapid Prototyping in Software: Techniques, Agile Workflows, and Iteration for Startups and App Innovation
Explore rapid prototyping in software development, covering techniques, agile integration, and iterative workflows for startups and app innovation to accelerate learning and reduce risk.
Engineering26 min read
SaaS Product Development Strategy: A Practical Framework and Lifecycle for Building Cloud-Based Software
This guide provides a step-by-step framework for cloud-based software development, covering strategy, lifecycle, architecture, team, and best practices.
Strategy25 min read
Go-To-Market Strategy: A Practical Playbook for Product Launches
A comprehensive GTM framework covering segmentation, pricing strategy, distribution channels, and launch execution for successful product launches.
Product28 min read
AI Competitive Differentiation: How to Stand Out with AI and Build a Durable Advantage
In 2025, AI features are commoditizing, making differentiation hard. This post offers a framework and playbook to build lasting AI competitive advantage.
Updates2 min read
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